Systems, AI & creative production
More room to grow. Less work on your shoulders.
We connect your systems, build AI agents and create campaign content, so your team can spend more time winning and serving customers.
Start with one problem. Agree the scope. See the work as it takes shape.
SOUQIO e-Commerce Platform
See the project
// 01 Where we can help
What is holding your business back?
A missed enquiry. The same information entered twice. A campaign waiting to happen. Start with the work you want to improve.
01 / Websites & online stores
Make buying and enquiring easier.
Websites, stores and customer portals designed around what customers need to do and what your team needs to manage.
Explore this service: Websites & online stores
02 / Business systems & ERP
Get your team working from the same information.
Odoo, ERP, integrations and custom business software that bring sales, stock, accounts and operations together.
Explore this service: Business systems & ERP
03 / AI agents & automation
Take recurring work off your team's shoulders.
Assistants and workflows that find information, help staff and carry out agreed tasks across connected tools.
Explore this service: AI agents & automation
04 / Images, video & content
Get your next campaign or training content made.
Finished images, videos and explainers, with the brief, production and review handled as an agreed engagement.
Explore this service: Images, video & content
// 02 Selected work
See the work. Explore the thinking behind it.
Explore the brief, the work and the decisions behind each project.
SOUQIO e-Commerce Platform
Full-stack grocery e-commerce for two markets — built to own, not rent
View project
MIMAH Engineering
Brand identity, custom CMS, and AI-driven content operations for an institutional engineering firm
View project
Prime Ticketer
Ticket resale platform built on Medusa and Payload — flexible by design, managed end to end
View projectContent people can stop and watch.
Product campaigns, brand stories and animated explainers for SOUQIO, SOHOB and SOHOB Sudan.
SOUQIO · A world around the product
Product campaign
SOHOB Sudan · Out of this world
Arabic motion design · 53 sec
SOHOB · One of a kind
Illustrated brand content
SOHOB · From messy orders to an app
Animated explainer · 30 sec
SOUQIO · The coffee heist
Product campaign
SOUQIO · Products in motion
Social video · 14 sec · Music only
SOUQIO · Asal or bal?
Product campaign
// Method
Bring the problem. We’ll work through the next step.
// 03 Working together
Bring the problem. We’ll work through the next step.
Find the work worth fixing
Show us what is taking time, losing enquiries or holding up delivery. We look at how it works today.
Agree a focused first step
You get a defined scope, a price and a way to judge the result before committing to delivery.
Review it as we build
See the system, workflow or creative work in progress. Test it with your team and agree what happens after launch.
What our clients say
A closer look at working with SOHOB, from the people who have.
Read our reviews on Google
Rating checked
Before we talk
Where should we start?
Bring one problem: a repeated task, a disconnected system, a customer journey that is losing enquiries, or content you need produced. We will discuss whether we can help and what a useful first step would involve.
Do we need to replace our existing systems?
Not necessarily. We first look at what you already use. The right next step may be a connection between tools, an improvement to an existing workflow, or a new system where one is needed.
What can an AI agent actually do for our business?
Depending on the workflow, it can find information, prepare responses, help staff inside an app, or carry out a sequence of tasks across connected tools. We agree what it may access, which actions need approval and how mistakes are handled before it goes live.
Can you make images and videos for us?
Yes. We produce images, videos and explainers for campaigns, social media and training. We agree the audience, style, formats and review process with you. The tools support production; the deliverable is the finished content.
What happens on a project call?
A 30-minute conversation about what you want to improve, your current setup and any constraints. If there is a fit, we agree what is needed to scope the work. You do not need a technical specification.
What would you like off your plate?
Tell us where work gets stuck or what you want to make possible. We’ll help you work out a practical next step.